Privacy Policy for LeadSage

Effective Date: Date - e.g., March 28, 2025

1. Introduction

Welcome to LeadSage, a service provided by Hezico ("LeadSage," "we," "us," or "our"). We specialize in lead enrichment, ICP scoring, personalized outreach context generation, and optional managed outreach services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.hezico.com, use our services, or communicate with us. Please read this policy carefully. By using our services, you agree to the terms of this policy.

2. Information We Collect

We may collect information about you in various ways:

• Personal Data You Provide: We collect information you voluntarily provide, such as your name, email address, phone number, company name, job title, Ideal Customer Profile (ICP) details, target account lists, payment information (processed via third-party vendors), and any other information you choose to provide when you fill out forms, book calls (e.g., via Calendly), or communicate with us.
• Data We Enrich and Process: To provide our services, we process information about potential leads provided by you or sourced by us. This includes enriching data with publicly available information such as names, job titles, company details, business email addresses, business phone numbers, LinkedIn profile URLs, Twitter profile URLs, and other firmographic or professional data points. We also generate qualification scores and outreach context based on this data and your ICP.
• Usage Data: We may automatically collect information when you access our website or services, such as your IP address, browser type, operating system, access times, pages viewed, and referring website addresses. We may use cookies and similar tracking technologies.

3. How We Use Your Information

We use the information we collect for various purposes, including to:

• Provide, operate, and maintain our services (enrichment, scoring, context generation, outreach).
• Process your transactions and manage your account.
• Communicate with you, including responding to inquiries and sending service-related updates.
• Improve our website and services through analytics.
• Personalize outreach content as part of the service.
• Comply with legal obligations and enforce our terms.
• Prevent fraudulent activity.
• Send you marketing communications (where permitted, with opt-out options).

4. How We Share Your Information

We do not sell your personal information or client-provided data. We may share information in the following situations:

• With Service Providers: We share information with third-party vendors and service providers who perform services for us or on our behalf, such as payment processing (e.g., Stripe), cloud hosting, data enrichment tools (e.g., Clay.com - mention specific tools or keep generic "automation platforms"), outreach platforms (e.g., Instantly.ai - mention or keep generic), CRM integration partners, analytics providers, and communication tools (e.g., Calendly). These providers have access only to the information necessary to perform their functions and are obligated to protect it.
• As Required by Law: We may disclose information if required by law, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
• Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company, your information may be transferred.

Enriched Lead Data: Enriched lead data generated for a specific client is delivered to that client as part of the service and is subject to the client's own privacy practices thereafter.

5. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, or disclosure. However, no internet transmission or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law (e.g., for tax, accounting, or other legal requirements). Client-specific enriched lead data is typically delivered to the client and may be removed from our active systems after a reasonable period post-delivery, unless needed for ongoing service provision or legal compliance.

7. Your Data Rights

Depending on your location, you may have certain rights regarding your personal information, such as the right to access, correct, update, or request deletion of your personal data. You may also have the right to object to or restrict certain processing. To exercise these rights, please contact us using the details below. You can opt-out of marketing communications at any time.

8. Cookies and Tracking Technologies

We may use cookies, web beacons, and other tracking technologies to collect information about your browsing activities over time and across different websites. You can typically set your browser to refuse cookies or alert you when cookies are being sent. However, some parts of our services may not function properly without them.

9. Children's Privacy

Our services are not directed to individuals under the age of 18 (or the relevant age of majority). We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child, we will take steps to delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us at:
LeadSage by Hezico
haseeb@hezico.com